How Advisors Can Help Clients Maximize Their DAF Impact
Most donors who’ve established donor-advised fund accounts understand how to use them to support their favorite non-profit organizations. Whether they established or funded them recently or 10 or 20 years ago, many could benefit from a reminder of how they can and should use their DAF because options and rules may have changed.
Though some may have created the accounts initially for tax benefits, most DAF donors opened them because they were philanthropic and wanted to make an impact on causes Donor Advised Fund Research Collaborative annual report shows that, on average, donors grant out 20% to 25% of the amounts in their DAF accounts every year, but some donors make no or very few annual grants.
Regardless of whether their clients have new or old DAFs, advisors are well-positioned, and indeed have a responsibility, to help them create as large of a charitable impact as possible through their DAF accounts.
Twelve Reminders
Advisors should discuss or remind their clients with DAF accounts of the following:
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Succession or disposition plans for clients’ DAF accounts were often set up at the time of initial funding and probably haven’t changed since, yet most DAF sponsors don’t remind donors to review or change them. Some donors initially may have named their child as the successor advisor, but that child may not be aware they were named, may no longer be interested or may support different causes than the parents. Others may have named a charity as the beneficiary of the DAF, but they may now support different charities. Others may never have specified a successor or disposition plan, so the DAF sponsor would determine how to distribute the assets in the account after the donor’s death. These plans should be checked and can be easily changed without charge.
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Donors may have initially contributed cash or publicly traded stock to fund the DAF, and they may not be aware that other assets they have, such as real estate, privately-held business interests (for example, C corporation or S corporation shares) or cryptocurrency can be donated.
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With tax law changes, many donors may now want to periodically bunch their contributions to their DAF accounts instead of donating every year.
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Many donors approaching retirement may want to make larger contributions to their DAFs while their income is high, so the tax deduction can be more significant than if they did so in retirement. Donating while working will enable them to continue making generous grants in retirement.
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Some donors may want to name their DAF as the charitable beneficiary of their retirement accounts to avoid significant taxes should their heirs be the beneficiaries.
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There may now be different investment opportunities within their DAFs than when they established the accounts. Additionally, many DAF sponsors now allow their donors’ financial advisors to manage the assets in the accounts.
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Donors may not be aware of how the DAFs can be used. While DAFs can’t be used to purchase seats at a gala, they can be used for paddle raises at events. DAF grants can often be used to fulfill pledges as long as the DAF sponsor doesn’t reference the pledge in the grant letter to the charity. Finally, DAF grants can typically be used for annual synagogue dues or memberships at other organizations, provided that they don’t receive any impermissible benefits such as free parking, tickets to events, or other perks.
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Most DAF sponsors allow donors to schedule grants in advance and on an ongoing basis, so they don’t have to remember to send them out.
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Many charitable organizations are swamped with year-end donations, so DAF donors should be encouraged to send grants throughout the rest of the year when the organizations have great need. This timing also allows both donors and grantees to have more substantial interactions and enables the organizations to fully express their gratitude, invite donors for site visits and share information about the impact of the grants.
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Some DAF donors may wonder how their DAF sponsor helps them other than to facilitate their grant recommendations. Some DAF donors may want the DAF sponsor to help educate them on best practices for giving, getting their families involved or identifying giving opportunities in their local or national communities. Some DAF sponsors allow their donors to pay outside philanthropic advisors to help them achieve their giving goals, while others don’t.
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If a DAF sponsor rejects a donor’s grant recommendation without a satisfactory explanation, provides substandard service, charges high fees or offers poor investment options, donors are usually able to transfer their DAF to a different DAF sponsor. Some donors have a few DAF accounts with different sponsors because sponsors may not allow grants to certain causes, charities or geographic regions, offer different successor or disposition plans or have different grant or account minimums.
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If donors have never recommended a DAF grant or only use them infrequently, advisors should encourage their donors to use them regularly. Otherwise, clients may still be writing personal checks to charities or donating by credit card. Additionally, most DAF sponsors have minimum granting requirements that could force donors to make grants or close accounts. Once in the habit of granting from a DAF, donors will appreciate the ease of use and recommend grants more often.
Donors should occasionally review their relationship with their DAF sponsor to determine whether they can accomplish their charitable goals through that sponsor, both during their lifetimes and afterward. If they encounter significant challenges, moving their DAF to a different DAF sponsor is usually possible. And if an heir, other relative, child or friend is named as the successor advisor to the donor who established the DAF account, it’s essential that the donor discuss this with that successor to ensure that they’re aware of the responsibility that comes with that designation.
Advisors’ Role
Because DAF sponsors are charities themselves, they may not have the capacity to be proactive and engage their donors on many of the topics above. Therefore, advisors are uniquely situated to initiate and have these discussions. In the end, the donors, charities, and the advisors’ relationship with their clients and their families all benefit.