Even With the S&P 500 at All-Time Highs, I’d Buy This High-Yield Dividend Stock Without Any Hesitation in September.
Procter & Gamble (PG -0.33%) is one of the largest consumer staples, and investors can currently buy it at a discount, trading about 19% off its highs.
Even as the S&P 500 is up about 12% year to date, investors are not getting much income from index funds these days, with the S&P offering just a 1% yield. P&G yields close to 3%, and that dividend is backed by household brands people buy in any economy, which is why I’d feel comfortable buying the stock this month.
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A quality dividend stock
P&G’s quarterly dividend is $1.0885 per share, or $4.35 annualized. At today’s $147.50 share price, the forward yield is 2.95% — nearly three times the average stock in the S&P 500 index.
This is one of the most reliable dividend payers in the entire market. P&G has paid a dividend for 136 consecutive years and increased it for 70 straight years — a track record few companies can match and one that has earned it the title Dividend King. It reflects steady sales and free cash flow from everyday essentials like Tide, Pampers, Crest, Gillette, and Olay.
The dividend has grown at a 5.6% annualized rate over the past five years. Over the last year, it paid just over $10 billion in dividends from about $15 billion in free cash flow — a manageable payout ratio of around 67%.
Management plans to return about $15 billion in fiscal 2027 (ending in June): roughly $10 billion in dividends and $5 billion in buybacks. Those repurchases also steadily reduce the share count, helping support growth in earnings per share and dividends per share.
Today’s Change
(-0.33%) $-0.48
Current Price
$146.44
Key Data Points
Market Cap
Day’s Range
$145.81 – $147.15
52wk Range
$137.62 – $167.25
Volume
5.6M
Avg Vol
9M
Gross Margin
50.87%
Dividend Yield
2.93%
Why P&G will keep growing
About half of sales come from North America and 23% from Europe, but that leaves ample expansion opportunities in the rest of the world. In fiscal 2026, organic sales and adjusted earnings rose 1% year over year, which looks solid against the weak consumer spending trends in the U.S. due to inflation and higher fuel prices.
Over time, its brand strength, global distribution, and ongoing cost improvements should support more growth. The company continues to invest in product innovation and marketing while trimming weaker categories — all of which is part of a long-term strategy to maintain excellent financial performance that can support a growing dividend.
P&G uses local consumer insights to win share in specific markets. For example, it found most U.K. households soak dishes before washing, so it introduced Fairy Skip the Soak Power Spray, lifting total brand household penetration by five points to 61%. This is how it can successfully expand into international markets over time.
Wall Street expects P&G’s earnings to grow about 5% annually over the next few years, a pace that can support continued dividend growth. With high yields and recession-resistant brands, Procter & Gamble stock looks like a smart buy on the dip.
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